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About Us
Founded in 1973, Roman & Sunstone is a leading supplier of fine, bridge, and costume jewelry. We design and develop both private label and brands across all tiers of retail, including department stores, specialty stores, mass merchants, TV networks, e-commerce, and home direct selling. Our Roman division focuses on classic fashion jewelry in pearl, social and boxed key items. Our bridge jewelry division, Sunstone, is a leader in sterling silver, CZ, and premium plated brass. Our commitment to design and product innovation can be seen in our New York City showroom at 385 Fifth Avenue. Our seasoned executive team was instrumental in establishing FJATA, a trade organization for the costume jewelry industry. Along with strategic insight and planning we offer world class operations, and excel at managing profitable replenishment programs on behalf of our retail partners.

Our People
Chief Executive Officer: Sally Alex

Our CEO, Sally Alex is an industry visionary known for her passion for product and ability to spot and interpret trends. She has worked in retail, wholesale, and direct-to-consumer channels, and has experience in identifying white space, consumer trends, licensing, and innovative product development. Under her leadership, Ms. Alex has revitalized and transformed Roman & Sunstone, developing new businesses in a variety of retail channels including TV, home shopping, e-commerce, as well as growing existing accounts. Ms. Alex and her team have launched new brands including Eternally Radiant, Roman Bride, and Roman Luxe, developed in collaboration with influential bloggers and marketed through a fully integrated social media campaign and celebrity tie-ins.

With an eye for product and presentation, Ms. Alex has demonstrated success in identifying key markets and segments for growth, and has a proven track record in the development of business plans and the building of teams to execute them. She has been a featured speaker at national sales events and on national television, including The Today Show and E News. She currently serves on the Accessory Council and has been an active board member in fashion organizations including Fashion Group International, LIM College of Merchandising, and Fashion Accessories Benefit Ball.